HONGQIAO GRAND THEATRE
GB DESIGN / UV ARCHITECTURE / TJAD / KGM LIGHTING
259,670sqm Cultural Center and Mixed Use Project
Linked to the National Exhibition Center this city district was designed to form the new arts hub for Hongqiao in West Shanghai. It combines a Grand Theater, Music Hall, Theater Suite, art schools, museums, external performance venues and sculpture walks with commercial retail, food & beverage and creative office space. The iconic building form is inspired by the flowing sleeves of Kunqu performers, a native Shanghai Opera, where the fabric like facades become banners for the performance within, displayed via projected images and video. The interactive nature of the design, interwoven within a city grid work of supporting elements democratizes the cultural elements and makes a creative district for all.